Sustainability Report

Overview

The report describes Equativ's campaign carbon calculator, based on SRI and IAB methodology and aligned with ADEME Product Category Rules. It highlights Greenbids trials showing a 40% reduction in gCO2PM and a Havas campaign achieving a 25% total CO2e reduction. The report also reports approximately 860,000 trees planted through the Eden Reforestation Project.

Document

Report type: Sustainability Report
Class: Dedicated
Scope: Full report
Fiscal year: 2024
Language: English
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