Puma SE 2024 AR2
The report highlights PUMA's performance in 2024, where currency-adjusted sales increased by 4.4% to reach a record €8,817.2 million, driven by strong growth in the Footwear division and Direct-to-Consumer channels. The company launched its first major brand campaign in ten years, 'FOREVER. FASTER.', and expanded its sustainability strategy with the introduction of the 'Vision 2030' targets focusing on climate, circularity, and human rights. PUMA achieved 100% renewable electricity in its own operations and increased the share of recycled polyester in its products to 74.6%. Additionally, the company initiated the 'nextlevel' efficiency programme to optimise costs and drive future profitability.
Company: Puma SE
Sector: Consumer Discretionary
Country: Germany
Year: 2024
Type: AR2
Pages: 345
Puma SE
Annual Report
The report highlights PUMA's performance in 2024, where currency-adjusted sales increased by 4.4% to reach a record €8,817.2 million, driven by strong growth in the Footwear division and Direct-to-Consumer channels. The company launched its first major brand campaign in ten years, 'FOREVER. FASTER.', and expanded its sustainability strategy with the introduction of the 'Vision 2030' targets focusing on climate, circularity, and human rights. PUMA achieved 100% renewable electricity in its own operations and increased the share of recycled polyester in its products to 74.6%. Additionally, the company initiated the 'nextlevel' efficiency programme to optimise costs and drive future profitability.
Sign in for free to access detailed sustainability data, reporting standards, and ESG metrics.
Document Details
Report Year
2024
Reporting Period
Jan 1, 2024 - Dec 31, 2024
Fiscal Year
2024
Type
Annual Report with Sustainability Disclosures
Language
English
Pages
File Size
Standards & Assurance
Reporting Standards
Materiality Assessment
Assurance
Assurance Provider
Assurance Standard
ESG Data?Experimental — AI-extracted data, may contain inaccuracies
Emissions
Scope 1:
Scope 2:
Scope 3:
Energy Consumption
Renewable Energy
Water Consumption
Total Waste
Women on Board
Women in Management
Workplace Fatalities
Net Zero Target
Employees