Annual Report

Overview

The report records Group revenue of RMB1,617,800 thousand for 2011 and describes expansion across media resources, integrated brand communication, creative production and new media investment. It highlights a public-service advertising network covering over 150 television channels and reaching 900 million audiences in China. The Group reports over 380 employees, 57 training sessions and new employee development measures.

Document

Report type: Annual Report with Sustainability Disclosures
Class: Embedded
Scope: Full report
Fiscal year: 2011
Period: Ends 31 December 2011
Publication date: 16 March 2012
Language: English
Pages
File size
Restatement: Disclosed

Materiality

Assessment
Basis

Assurance

Statement included

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