Annual Report and Accounts

Overview

The report says the Group's 2011 turnover rose 22% and highlights its expansion through the commissioning of Lake Elmenteita Serena Camp and the addition of Dar es Salaam Serena Hotel. It describes community programs in education, health, water access, and local economic development. Environmental initiatives included solar water-heating systems at five properties and more than 10 million trees planted through re-afforestation programs.

Document

Report type: Annual Report with Sustainability Disclosures
Class: Embedded
Scope: Full report
Fiscal year: 2011
Period: 1 January 2011 – 31 December 2011
Language: English
Pages
File size
Restatement: Disclosed

Materiality

Assessment
Basis

Assurance

Statement included

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