WPP PLC 2024 AR2
The report highlights WPP's strategic and financial progress for the fiscal year 2024, emphasizing its leadership in AI through the expansion of its marketing operating system, WPP Open, which reached 33,000 monthly active users. Financially, the company achieved a headline operating margin of 15.0% and improved its adjusted operating cash flow conversion to 86%, despite a 1.0% decline in like-for-like revenue less pass-through costs. On sustainability, WPP made significant progress toward its net-zero goals, achieving an 82% absolute reduction in Scope 1 and 2 emissions since 2019 and sourcing 93% of its electricity from renewable sources. Additionally, the company successfully completed major structural mergers to form VML and Burson, delivering £85 million in structural cost savings ahead of schedule.
Company: WPP PLC
Sector: Professional & technical services
Country: United Kingdom
Year: 2024
Type: AR2
Pages: 210
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WPP PLC
Annual Report & Accounts
The report highlights WPP's strategic and financial progress for the fiscal year 2024, emphasizing its leadership in AI through the expansion of its marketing operating system, WPP Open, which reached 33,000 monthly active users. Financially, the company achieved a headline operating margin of 15.0% and improved its adjusted operating cash flow conversion to 86%, despite a 1.0% decline in like-for-like revenue less pass-through costs. On sustainability, WPP made significant progress toward its net-zero goals, achieving an 82% absolute reduction in Scope 1 and 2 emissions since 2019 and sourcing 93% of its electricity from renewable sources. Additionally, the company successfully completed major structural mergers to form VML and Burson, delivering £85 million in structural cost savings ahead of schedule.
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Document Details
Report Year
2024
Reporting Period
Jan 1, 2024 - Dec 31, 2024
Fiscal Year
2024
Type
Annual Report with Sustainability Disclosures
Language
English
Pages
File Size
Standards & Assurance
Reporting Standards
Materiality Assessment
Assurance
Assurance Provider
Assurance Standard
ESG Data?Experimental: AI-extracted data, may contain inaccuracies
Emissions
Scope 1:
Scope 2:
Energy Consumption
Renewable Energy
Women on Board
Women in Management
Net Zero Target
Employees